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‘Excellence in Community Participation’

Nambucca Valley Radio 2NVR

 

‘Outstanding Volunteer Contribution’  

Michael Smith (3CR)

 

‘Best Digital Media Initiative’

Radio on Demand (3RRR)

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We asked some of the panelists and people from the ‘Content, Development and Making Media’ discussion what they believe is the most important piece of content they have made or facilitated.  To hear it, click here.

Senator Scott Ludlam, Stephen Hahn, Kath Letch and David Sice at #CBAA2012

If there were two things to take away from this morning’s panel discussion, titled ‘Building Capacity’, it’s that we need to protect our spectrum and get loud about our integral role in Australian lives.

The morning started off with a report from Community Broadcasting Foundation president, Peter Batchelor, which seemed to set the tone for a main focus of the morning- funding. Though much was discussed, the main points of focus for the CBF were identified as funding support for community television, content development funding, financial distress assistance as well as emergency grants for television. Batchelor also addressed the lack of government funding for AMRAP and the digital radio project, raised for the first time today though by no means for the first time at the conference.

(you can also subscribe to the CBF Monthly newsletter by clicking here)

Second up to the plate was guest speaker, Greens’ Senator Scott Ludlam, talking about why he believes the government should support the community media sector and why it is so important. He addressed his key belief as to why the community radio sector needs to exist, that being as the antidote to the banality of commercial radio, stating that commercial radio is “like listening to junk mail with a broadcasting licence”.

Tweets during Senator Ludlam’s address
 

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When you’re late to a workshop waiting for the lift…

…and you decide to take the stairs instead.

When you’re trying to connect to the Rydges wifi network and there is an IP conflict

When someone asks if you stole their seat between plenaries

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How was everyone’s first day at #CBAA2012? We speak to Matt Nock, Chris Jameson and Kyle Minall from JOY FM and Bec Petraitis from SYN.

After the today’s final plenary, Turn Up Your Radio, Chris Johnson spoke to us briefly about the importance of AMRAP for youthful artists.

 

ImageSYN Blogger Declan Kelly chatted to Stephen Mayne about youth media involvement in today’s industry. This took place after Mayne’s Keynote adress at the CBAA2012 Plenary.

Click here to listen to the full interview.

This workshop is based around how digital online can help your radio station with raising funds. Presented by Michelle Brown (4ZZZZ), Miki Padavan (4ZZZZ) and Prarthana Holburn (PHPDigital), the workshop is based around community engagement and participation.

Whether it is a marketing or fundraising plan, Brown gives the following tips:

  • Pinpoint key areas that need focus an attention
  • Highlight strategic areas of strength and vulnerability
  • Priorities needs over wants
  • Know the product
  • Know the audience

Brown presents the following case study of the “Ask Richard” campaign that saved Sydney-based radio station, FBi 94.5FM.

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National Listener Survey

Matt Balogh opened our second plenary with some startling statistics conducted by McNair Ingenuity Research. Balogh had only half an hour to present, explain and justify the results of The National Listener Survey that outlined the nation’s listening behaviours and engagement.

The study can be found here.

But for those of you afraid of hyperlinks or suffering from lazy apathy (reading surveys is hard), I’ve sifted through the material and decided to post the most interesting statistics for your convenience.

How many people are listening?
4,446,000 people listen to community radio every week (that’s up to 25% of population)
10,611,000 people are occasional listeners to community radio (that’s, like, over double 4,446,000)

Why are they listening?
The number one reason for community radio’s survival is to hear local information and local news. The second is to support and listen to local artists and bands, and Australian artists.

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The CBAA 2012 Conference: Access All Areas has kicked off with a bang! The SYN bloggers– or “kids” as a representative from North West FM called us – commandeered a table up the back, close to the all-important powerpoints. Greens MP Adam Bandt gave the opening address, mentioning the strength of community radio in Melbourne and how nice it was to be in a room full of community radio enthusiasts (hear hear!). Although he normally sits on the other side of the desk now, Bandt reminded us that he was once operating the panel at 3CR. Voicing the opinions of many in the room, Bandt stressed that community radio plays a vital role in the Australian media landscape, making our society more inclusive and bringing local issues to fore. At 9.19am, Bandt was the first to say that community radio runs on the smell of an oily rag, a cliche that is unfortunately all too true.

Wurundjeri Elder, Uncle Bill Nicholson was running a little late, but when he arrived, he gave a great welcome to country, speaking of the importance of language, cross-cultural communication and storytelling.

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